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Baden Bower on what a publicist can do for a musician

Budding musicians will always find it difficult to stand out amongst the crowd. Many people are trying to make it in the industry every day, and it can be hard to make a mark. According to Music Entrepreneur HQ, over 90% of artists are undiscovered, while only 0.11% are considered mainstream or popular. 

One way to rise above this tough competition is by hiring a publicist who can be a valuable partner in advancing the success of a musician’s career. Publicists help in getting an artist’s name more well-known.

Music PR Agency Baden Bower shares some of the things a good publicist can do for a musician’s career: 

 

  1. Create and implement a publicity campaign

Publicists can develop and execute a plan to get media coverage in print, online, radio, and television. They can help their clients get the most exposure possible by targeting media outlets that are likely to be interested in their music and pitching them accordingly. 

Good publicists can also help create press kits, secure interviews, ensure online presence, and make it possible to have appearances on radio, TV shows, podcasts, and more. 

 

  1. Develop relationships with members of the media

Publicists ensure that musicians make the most of their opportunities and reach the right people with their music. They have great relationships with members of the media and can pitch relevant news stories to them. Building relationships with the media can be time-consuming and daunting, but it’s essential to take a music career to the next level.

 

  1. Write press releases 

Musicians have a story to tell or a message to share through their work but may not know how to relay it effectively to the press. Publicists can help with this. They can prepare press releases about their client’s new albums or tours and ensure they are newsworthy, well-written, and include all the relevant information.

 

  1. Manage social media presence. 

A study by MusicWatch shows that 60% of people visit music streaming platforms after seeing an update on social media, which is also one of the best ways to connect with fans and build a brand in today’s digital world. A good publicist helps clients create and maintain a strong social media presence. They can help develop strategies and handle the daily posting and engaging with fans. They can also help handle negative publicity, which is bound to happen when musicians are in the public eye.

For musicians, getting their name and music out there should be a top priority when starting a career in the industry. The quality of the music they produce won’t matter if listeners don’t know about it. This is where a highly skilled team of publicists comes in – to ensure publicity and help musicians stand out despite the competition.

CAMARGONOTAS: Silverio Lozada Releases Joropo Music in English

TRADITIONAL: Silverio Lozada premieres “Always on my mind”, a Venezuelan joropo sung in English. It is a musical daring with great success. The artist perfectly fuses Venezuelan folklore with classic Anglo rhythms. Today, Lozada is one of the most sought-after composers and producers of the new generation of artists who are revolutionizing urban music worldwide. For his compositions, he has been awarded prizes such as: 1 Latin Grammy for the song “Tócamela” by Amigos Invisibles in 2019, in addition to 4 other nominations, 1 Premio Lo Nuestro, 3 times ASCAP winner and several number 1s on the Billboard chart. with songs like “Duele el corazón” (Enrique Iglesias), “Aullando” (Wisin y Yandel) and “Me pasé” (Enrique Iglesias feat Farruko). Silverio was co-author of the song “Duele el Corazón”, interpreted by the Spanish Enrique Iglesias, also of “Aullando” by the duo Wisin y Yandel together with Romeo Santos and has worked with many important artists of international stature such as Prince Royce, Silvestre Dangond , Reikon, Cristina Aguilera, Becky G, Fanny Lu, Mandy Corrente, Anitta and Chyno & Nacho, among others.

DOCUMENTARY: Julián Cardona shows the fusion of electronic music and indigenous sounds in the documentary “Music from the inside”. The DJ, musician and producer Julián Cardona, will be chapter 3 of the documentary series and is entitled “Takatukao”, a song that is a tribute to the mountain, to mother earth and to the ancestral indigenous communities that inhabited at the time in the Colombian coffee territory. The premiere will be on October 24, it arrives on the Telecafé channel. DJ Julián Cardona seeks to rescue and at the same time cultivate his musical tradition in the new generations. Cardona traveled to the village of La Iberia, Colombia, to establish a more direct approach with that indigenous community and where they created a very special musical fusion.

EMPOWERMENT: Jesús Roberto Montilla, artistically known as Robstar, is one of the best creatives dedicated to graphic design and marketing. An empowered young man, prepared and eager to leave an excellent mark in his area. Their clients always get campaigns made for the effective achievement of goals and objectives, which has made Robstar recognized for their great work. Since he can remember he has always liked art, it runs in the family. My first job as a designer was to create the cover design for a Venezuelan singer named Diego Vargas. His dream is to be able to show his talent for DJs and music artists internationally. He has always been passionate about music and it would be incredible for him to be able to visually translate everything that artists create aurally.

IMAGE: The Colombian Diva Otalora is making an excellent price in the international model market. Diva is a model, actress and professional dancer. She has dedicated herself to strengthening her image as a model and has managed to impress everyone present at the events and red carpets she attends. Diva is also a renowned professional dancer and has been part not only of video clips of renowned international talents, but has also been included in live shows by artists such as Magic Juan, Fulanito, Martín Machore, Sandy y Papo, Demphra, Chyno and Nacho, Mía Mont, Farruko, Justin Quiles and Jowell & Randy, among many others.

TEACHING: Juan Alfonso Rojas is a man who has dedicated his whole life to teaching. He has an impeccable professional career. He always stood out for his great knowledge in the subjects he taught: electronics, English and Spanish. Rojas works every day to fulfill one of his dreams: to become an instructor for technical personnel and give English and Spanish classes to those who want to learn those two languages.

 

Music Icon Richie Sambora’s Journey and Finding Success With Bon Jovi

Image source: Ultimate Classic Rock

While the 1980s are often associated with electro dance music, the decade also saw the rising popularity of rock, with bands like Kiss, Led Zeppelin, and Guns N’ Roses making one hit after another. In the mid-80s, Bon Jovi reached global recognition, making them one of the most famous rock bands of all time. While most people can easily recognize lead singer Jon Bon Jovi for helming the band’s name, Richie Sambora has been equally responsible for the band’s success.

Born and raised in New Jersey, Richie Sambora’s first venture into music with the accordion, playing from six years old before picking up the guitar in 1970, following Jimi Hendrix’s death. Growing up, the young musician was heavily influenced by the rock and roll of the 1960s and the blues genre. Sambora also cites Spanish classical music as a major influence. He would later learn the drums, bass, saxophone, and piano.

Sambora would take his musical gift to co-found the band Message with the late Dean Fasano before leaving to take a two-week trip to Los Angeles, where he hoped to win an audition for a place in the band Kiss. However, Sambora’s venture was unsuccessful. He would return home, where a friend referred him to a local artist whose music taste and style aligned more closely with his. Meeting the artist, Sambora would join Jon Bon Jovi, replacing Dave Sabao as the band’s guitarist. By 1983, the band would get signed with Mercury Records.

From there, Richie Sambora would become Bon Jovi’s writing partner. The duo co-wrote some of the anthems that continue to be praised as classics today, like “You Give Love a Bad Name,” “Living On a Prayer,” “It’s My Life,” and “Wanted Dead or Alive.” Throughout the 80s, the band encountered massive success, visiting more than twenty-two countries and performing more than 232 shows. Sambora and Bon Jovi would later perform a sold-out homecoming concert in New Jersey before flying to the Soviet Union to perform, making them the first band officially sanctioned by the Soviet government to perform in the Soviet Union. Their album New Jersey became the first American album to be legally released in the USSR.

However, the tours had taken a toll on everyone as they endured sixteen months of concerts. Following their Mexico tour, Richie Sambora and his bandmates went home as they realized there were no clear plans for their future. By 1991, Sambora, like his fellow bandmates, went into solo ventures. He released his first solo album titled “Stranger in this Town,” which allowed him to showcase his passion for the blues. Although it did not meet commercial success, the skillful guitarist was able to achieve a lifelong ambition. It would take seven years before he released a second album titled “Undiscovered Soul.” Released during a return with Bon Jovi, the album moved away from his blues sound, instead showing a versatile approach with power ballads alongside arena rock material. 

By 2009, Richie Sambora and Jon Bon Jovi were inducted into the Songwriters Hall of Fame, establishing his place in history as one of the most iconic songwriters in the rock genre. Upon leaving Bon Jovi in 2013, Sambora would later work on a third solo album called “Aftermath of the Lowdown,” where he explored music areas comparable to David Bowie and Coldplay. 

References:

  1. https://www.allmusic.com/artist/richie-sambora-mn0000852376/biography
  2. https://www.songhall.org/profile/richie_sambora
  3. http://mmusic-zone.blogspot.com/2014/01/richie-sambora-biography-bon-jovi.html 

Coldplay Rocks Glastonbury Livestream with New Single Human Heart

Source: Coldplay

The Glastonbury Festival live stream, known to be England’s biggest annual contemporary performing arts event, was a huge success despite of the technical glitches encountered by several patrons who paid a registration fee in order to access the event online. As various artists and bands came together to mount a once-in-a-lifetime musical extravaganza, its undeniable and overwhelming success is one for the books. For one, fans were tickled with excitement when British rock band Coldplay played their new single titled Human Heart, a collaboration with sister duo, We Are KING. 

The band, led by its frontman Christ Martin, played in front of the Pyramid Stage in the rain, adding extra flavor to their performance. Coldplay was one of several performers who appeared at the Live at Worthy Farm event, scenes of which were shot in different locations. 

Coldplay also played its classic fan favorites, including Higher Power, The Scientist, Vida La Vida, Clocks, Fix You, and the hit song A Sky Full of Stars. As can be expected, fans were generous with their praises on social media after the band completed its set. Some got emotional with the band’s overall performance during the live stream, while so many others congratulated the artists for their awe-inspiring new release. 

Earlier this month, Chris Martin and Jonny Buckland were hinting at a potential new record that may be released anytime this year. If ever, the new record would be Coldplay’s eight studio albums. Neither of the two confirmed that a new record is underway, but Buckland was candid enough to add that they have started recording more than one song. Reports earlier this year started circulating that the award-winning band has been working on an album, which will be called Music of the Spheres

Sources close to the band revealed last February that the band has been making the most of their time during the quarantine season. Apparently, they have been keeping themselves busy writing new songs and recording them. The last album the band released was in 2019, titled Everyday Life

Apart from Coldplay, the five-hour Glastonbury event also featured Wolf Alice, Damon Albarn, HAIM, and Radiohead’s Thom Yorke and Jonny Greenwood’s new band, The Smile. The band debuted their song We Don’t Know What Tomorrow Brings. Other songs performed by The Smile included The Smoke, You Will Never Work in Television Again, Opposites, Panavision, Just Eyes and Mouth, and Thin Thing

Wolf Alice, on the other hand, started off with their love song Don’t Delete the Kisses, followed by Smile, Formidable Cool, The Last Man on Earth, and Giant Peach. The band also debuted its new song How Can I Be Okay? from its album titled Blue Weekend

Music fans also enjoyed phenomenal performances from Michael Kiwanuka, George Ezra, the IDLES, Jorja Smith, Kano, and DJ Honey featuring Roisin Murphy. 

Poetry was also a huge part of the Glastonbury event courtesy of Kae Tempest, George the Poet, and PJ Harvey. A skit was also delivered by Kurupt FM from the English sitcom People Just Do Nothing

REFERENCES:

  1. https://www.nme.com/news/music/coldplay-debut-new-song-human-heart-glastonbury-livestream-2946389 
  2. https://www.bbc.com/news/entertainment-arts-57216005
  3. https://www.bandwagon.asia/articles/glastonbury-live-at-worthy-farm-festival-report-gig-review-coldplay-haim-michael-kiwanuka-wolf-alice-idles-radiohead-the-smile-jorja-smith-kano-may-2021 
  4. https://www.telegraph.co.uk/music/concerts/coldplay-pull-glastonbury-festival-back-brink-disaster/ 

The Smile Is Guaranteed To Put A Smile on Any Radiohead Fan’s Face

Image source: BBC

Straight out of Glastonbury at the Live Worthy Farm streaming event, Radiohead frontman Thom Yorke and Radiohead guitarist Jonny Greenwood have formed a new three-piece project with drummer Tom Skinner. They call themselves The Smile, and it’s the type of news that would definitely put a smile on any of their fans’ faces.

The announcement came mere hours before the livestream, which found the newly formed band playing an eight-song set. With two Radiohead members at the forefront, The Smile’s sound is reminiscent of early Radiohead’s vintage rock era. It is a great recall of Yorke and Greenwood’s forays into guitar-driven, prog alt-rock, and fans are more than happy to have this sonic resurfacing.

The event was initially ticketed, but technical difficulties led the organizers to open the stream to the public. The Smile performed on stream between sets from Jorja Smith and Kano. In a mere 30 minutes of unadulterated Radiohead bliss, The Smile performed their songs to a livestream audience that was reportedly begging for more. 

Though the band isn’t just a Radiohead reskin, it’s an entirely different project that might replicate the sound, but not the personality. The Smile is a different beast all on its own, the difference lies in the nuance, as Skinner provides a layer of personality with his aggressive drums blended with Greenwood’s bassline. 

Yorke and Greenwood are known to be trailblazers in the music industry, dipping their toes in various projects and flexing their creative chops in various areas of film and music. Their latest side project, The Smile remains to be as cryptic as they are in typical Radiohead fashion, but as long as the band is around it’s sure to create music that will captivate audiences from all over the world.

Admittedly, there’s no word on what’s next from the project which is said to involve long-time Radiohead producer Nigel Godrich. Based on the band’s recent performance there’s enough content to produce an entire album, which is always a good thing for fans who’ve been begging for more of this kind of music.

The Smile might seem like a happy name for such a dark and progressive sounding band, but as Yorke himself introduced the band: “Ladies and gentlemen, we are called ‘The Smile.’ Not the smile as in ‘ahh!’, more ‘The Smile’ as in, the guy who lies to you every day.” The band takes its name from a Ted Hughes poem, and much of their sound reflects those exact sensibilities.

The world is definitely in need of a Radiohead resurgence, and The Smile is giving the world exactly what it needs right now. It’s only a matter of time before new knowledge about the project will surface, hopefully the band is here to stay for good and it isn’t just a little side project by Yorke, Greenwood, and Skinner. If that may be the case, then at least the band has performed in what seems to be a once-in-a-lifetime event, but there’s plenty of content to go around and an album release is all but imminent at this point. 

References:

https://www.guitarworld.com/news/the-smile-glastonbury

https://pitchfork.com/news/a-look-at-thom-yorke-and-jonny-greenwoods-debut-as-the-smile-at-glastonbury-2021-livestream/

https://www.spin.com/2021/05/thom-yorke-jonny-greenwood-smile-band-debut-glastonbury-performance/

The Ever-Meticulous St. Vincent Releases Her Sixth Album ‘Daddy’s Home’ A Record That’s Centered Around Parenthood

Image source: GQ

It’s been a hot minute since Annie Clark, more famously known as St. Vincent, has released yet another artistically satisfying album. To the dedicated fans of her work, it’s nearly been eons since they’ve listened to any new stuff from the Indie Art Rock artist. Over the course of five albums, St. Vincent has drastically shown the vast spectrum of artistry she’s capable of, and with her latest release, it has become all the more apparent.

There is always a gut-wrenching amount of emotional depth in St. Vincent’s releases, and her latest album, Daddy’s Home, is no different. After officially teasing the album on street posters splayed across social media, and an enticing teaser posted on her YouTube, the proverbial daddy has finally come home, and it’s an album that’s packed with sheer auditory bliss that one can expect from St. Vincent.

Much like most of her discography, Daddy’s Home is full of torment-adjacent lyrics leading with the iconic Pay Your Way in Pain that really hammers in the album’s sonic and lyrical feel. Throughout the entire record, St. Vincent deftly contemplates parenthood, staying true to the album’s title.

St. Vincent displays a much looser side of her in Daddy’s Home as she takes a trip down memory lane with her 70s-inspired sixth album. The album is riddled with soulfully rich vocals with the humming cacophony of organs and horns. In the track My Baby Wants A Baby, she tells the story of a woman lamenting the void in her life caused by an absentee father.

Perhaps, she is putting her worst possible self forward as she tormentedly cries out, “My baby wants a baby, the one that plays guitar all day and microwaves every meal; the one that might not be there all the time, like her own daddy wasn’t.” It’s such a tearfully gut-wrenching lyric that reminds us of the many ways a parent could leave a child woefully scarred.

Annie Clark has been known for her pitch-black and wry delivery as she playfully notes that “If life’s a joke, then I’m dying laughing,” in The Laughing Man, a track that immediately follows the first of three humming interludes.

According to a press release, St. Vincent began writing some Daddy’s Home songs in winter 2019. This date coincides with the time of her father’s release from prison after being incarcerated for nine whole years. The album was produced in collaboration with Jack Antonoff. In addition to the powerhouse duo, the record also features remarkable performances from Cian Riordan, Evan Smith, Sam KS, Greg Leisz, Daniel Hart, Michael Leonhard, Lynne Fiddmont, and Kenya Hathaway.

Not since 2017’s MASSEDUCTION has Clark woefully captivated her audience with dark tales of honesty, grit, and full artistic merit. It is a story about her own father and how she has perceived the entire experience of her father coming back home. Much like many artists, Daddy’s Home is a personal expression of Clark’s real-life experiences. It is a reflection of her side of the story, and it’s definitely a ride worth getting on from start to finish.

 References:

https://www.bbc.com/news/entertainment-arts-57026926

https://www.billboard.com/articles/columns/rock/9569853/st-vincent-interview-eras-daddys-home/

https://pitchfork.com/news/st-vincent-details-new-album-daddys-home-shares-video-for-new-song-watch/

Ariana Grande: From Sit-com Sweetheart to Global Pop Star

Image source: Vanity Fair

Ariana Grande shot to the limelight for her role as Cat on the sitcom, “Victorious,” and from there, she went on to become a music sensation and global pop star with a cult following. From a very young age, she participated in plays and sang at public events before she found herself in the entertainment industry as a full-fledged actress. She landed a role in the Broadway musicals, “Beauty and the Beast” and “The Wizard of Oz.” She moved on to television shows, the most prominent of which was “Victorious” on which she played the role of Cat Valentine between 2010 and 2013 joined and the spinoff show, “Sam and Cat,” which aired between 2013 and 2014 for a single season.

She was born in 1993 in Florida, United States, and attended “Pine Crest School” and “North Broward Preparatory School” for her primary education. When she was 13, she moved to Los Angeles to pursue a career in music but record labels did not take her seriously because of her age. In 2010 she focused on polishing her singing skills and released her song from “Victorious” titled “Give it Up.” Monte Lipman, a top executive at Republic Records noticed her and made a move to offer her a recording contract. Ariana Grande signed with the label and released her first official single “Put your hearts up” in 2011.

In 2013, she released her debut album titled, “Yours Truly” which topped the U.S. Billboard 200 chart, and its lead single, “The Way” charted in the top ten of the US Billboard Hot 100. More than 500,000 copies of the album were sold and it marked Ariana Grande’s presence as the newest big pop star. Her next album, “My Everything” was released in mid-2014 and within a week, it sold 169,000 copies, sending it to the top spot on the Billboard 200. Two singles from the album, “Problem” featuring Iggy Azalea and “Break Free” both peaked at number 3 and 4 respectively on the Billboard Hot 100.

In 2015, she returned to acting to feature in the comedy-horror series, “Scream Queens,” which aired on “FOX” and in 2016, she released the album, “Dangerous woman” with the lead single, “Be Alright” topping charts nationwide. Her 2018 album, “Sweetener” won her a Grammy Award for Best Pop Vocal Album while her fifth album, “Thank U, Next” which was released in 2019 broke the record for the largest streaming week for a pop album. She also got a Grammy nomination for  “Album of the Year” while three singles off the album, “Thank U, Next,” “Break Up with Your Girlfriend,” and “7 Rings” made her the first solo artist to have three songs on three top spots on the Billboard Hot 100.

Ariana Grande has sold more than 85 million units of her records including singles, collaborations, and studio albums. The Recording Industry Association of America (RIAA) has certified all of her first six full-length albums platinum or multi-platinum.

She released her sixth studio album, “Positions”  in 2020 which debuted at number 1 on the Billboard 200 chart. She also became the highest-earning woman in music on Forbes’ 2020 celebrity 100 list.

Ariana Grande has built a successful music career over the years with successful albums and smash hit singles to her credit. She got married to Dalton Gomez, a real estate agent on May 17, 2021, after they got engaged in December 2020. 

References

  1. https://www.biography.com/musician/ariana-grande
  2. https://www.thefamouspeople.com/profiles/ariana-grande-15637.php